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The holiday season is rapidly approaching, and if you’re stuck on what to give the man in your life, look no further than a quality watch. Not only is a good watch an attractive accessory, but when cared for properly, it can last a lifetime. However, not all watches are the same – numerous are available in various styles, shapes, materials, and more.

How do you choose a watch for your spouse, dad, grandpa, uncle, brother, friend, or cousin? There are key factors to consider, but in the end, the best watch for your men flaunts their personality and complements their style.

Factors to Consider

Keep three factors in mind when choosing the best watch: material, color, and face.


Watches boast numerous material options, but we at The Diamond Shop love three in particular: titanium, stainless steel, and ceramic. Each has its pros and cons:

  • Titanium. Titanium watches continue to grow in popularity thanks to their lightweight and impact-resistant design. However, they are typically more expensive than their stainless steel counterparts.
  • Stainless steel. Although stainless steel watches are heavier and generally less comfortable than titanium, they are more scratch-resistant. In addition, they’re more affordable.
  • Ceramic. Most ceramic watches don’t contain metals, so they won’t irritate your skin. They are also exceptionally durable yet lightweight, making them comfortable to wear. However, their chance of fracturing or cracking is higher.


Modern watches are available in several colors to encapsulate an individual’s style. For instance, browns and earthy tones are perfect for the outdoorsman in your life, while metals and steels work well for businessmen. If your guy enjoys a pop of color, watch bands and faces in red or blue can do the trick.


Although the round watch face is by far the most popular choice, there are several other shapes to consider, such as:

  • Oval
  • Rectangle
  • Square
  • Asymmetrical
  • And more.

Further, materials such as titanium, steel, metal, or ceramic encapsulate watch faces in a case and thus protect the mechanics. Each face also contains a clear, glass-like protective covering called the crystal. Watchmakers frequently use three primary materials for the crystal:

  • Mineral. Mineral crystals are glass and have been used for hundreds of years. Although they’re widely used, glass can easily scratch and require replacement.
  • Acrylic. Acrylic crystals resemble plastic. They also scratch easily and can crack upon impact, but technicians can typically repair minor issues.
  • Synthetic sapphire. Sapphire is the second hardest element, preceded only by the diamond. Therefore, watchmakers use this lab-grown material to create solid and durable watch crystals. However, they are also the most expensive type.

Bezels add an extra layer of protection to watch faces, but only some timepieces have one. They’re an outer ring that encompass the crystal. They can function as a timer for diving or aesthetic purposes.

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Where Should You Buy a Watch?

The growth of e-commerce means more people are purchasing products online than ever before. Although you can buy a watch online, you can’t determine its functionality, quality, or durability from your computer or smartphone screen. Therefore, choosing a timepiece in person is your best bet.

At The Diamond Shop in St. Louis, MO, our team has the knowledge and experience to help you choose the right timepiece. We can answer your questions, give you information on designers and components, and help ensure the watch you pick is perfect for the recipient. Don’t settle for anything less than an educated decision!

Receive Extra Advice on How to Choose a Watch at The Diamond Shop

Our vast selection of quality watches suits numerous styles and tastes. We’re confident that the timepiece you’re seeking is at The Diamond Shop, whether it’s stainless steel or ceramic, oval or rectangular. Receive expert advice on choosing a watch – visit our Clayton jewelry store today!